Events - Victoria

Peter Adams

This presentation will discuss the factors significant in household consumers' adoption of innovations and the differences to organisational adoption. It will draw on research identifying a new key factor influencing household intention to adopt high-speed broadband, with a surprising counter-intuitive result from earlier qualitative research.

Peter Adams

When: 

Tue, 25 Jul 2017 - 12:30pm EST

Location: 

Melbourne, VIC